28 August 2012

Cracking the uneasy relationship between PR and journalism

Public Relations and journalism are a feted pair -- condemned and glorified in a love-hate relationship of many dimensions. Here is an interview that Image Management, a website did with me in which I have tried to explain the many dimensions of the relationship.

1 comment:

Unknown said...

This is a great write-up.I couldn't agree more with you at the "Specifically, how do you think journalists view the PR industry?" part where you say "...you can get a big article in a newspaper or a big slot in a TV channel because a young reporter who is immature obliges you with some interview. That’s the lucky side of PR"

Is it so so bluntly true. It was a wonderful write up.